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Posted: Tuesday, 28 March 2006 2:41PM

NYC Water Towers to Get 'Big Hats'



BUFFALO, N.Y. (1010 WINS)  -- A Buffalo-based company is fitting the Big Apple with some really big hats.

The New Era Cap Company will place two inflatable baseball caps on a pair of rooftop water towers in Manhattan in time for opening day.

A Mets cap will be placed this week near the 59th Street Bridge connecting Manhattan and Queens. A Yankees cap will be perched on a water tower in midtown Manhattan next week.

New Era, the official cap maker for Major League Baseball, plans to decorate a total of four rooftop water towers in New York City as part the company's plan to promote its brand name. In May, New Era plans to open its first store in Greenwich Village.

The caps, size 61 and a half, are 14 feet high and 16 feet wide. They were made by a Florida company that specializes in giant inflated objects.

Before they hit the Big Apple, the big hats will be inflated at sporting goods stores in Rochester and Syracuse.


(TM & © 2006 CBS Radio Inc. and its relevant subsidiaries. CBS RADIO & EYE Logo TM & © 2006 CBS Broadcasting Inc. Used under license. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed. The Associated Press contributed to this report. In the interest of timeliness, this story is fed directly from the newswire and may contain occasional typographical errors. )
 
 
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